The Brief
For 14 years, Nottingham Hot Property (NHP) has been raising money for children’s charities in Nottingham. Supporting the Charity event since 2010, Blimey took on a larger role in 2012 to become fully involved with the creative direction of the charity evening.
The Solution
Responsible for developing the theme designs and additional creative elements, Blimey have created six bespoke theme designs overall. Each year multiple initial theme concepts are designed, before the chosen concept is rolled out into full event artwork across a number of platforms including web and print.
Each year Blimey donate more than 80 hours to NHP, including design, digital and marketing support as well as a dedicated account manager to handle the project management and correspondence between multiple sponsors and committee, in order to bring that year’s theme to life.
The Results
The highlight of the property and construction industry’s calendar, NHP Charity events have now helped raise over £200,000 for local causes, selling out their Nottingham venue every year for the last 5 years.